The First Word: Solving hybrid work friction

Hybrid work has moved beyond experimentation and is now a permanent part of how organisations operate across Asia Pacific. Employees increasingly expect flexibility, but flexibility alone does not guarantee performance. Many organisations continue to face hidden productivity drains, from digital friction and outdated systems to inefficient workflows that quietly erode value.

Recent research from TeamViewer highlights the scale of the issue in the region. Employees in APAC lose an average of 1.33 working days per month due to digital friction, while 42% of organisations report revenue loss directly linked to IT inefficiencies. 48% of respondents say these issues have delayed critical business operations or projects, showing how everyday technology breakdowns can compound into material operational and financial impact over time.

These challenges are not about where people work, but about how intelligently and securely their work is enabled. Organisations that invest in connected, resilient infrastructure do more than improve employee experience. They reduce downtime, accelerate collaboration, and enable faster decision-making across distributed teams, protecting performance in environments where speed and scale matter.

The real measure of success in hybrid work is how seamlessly employees can connect, collaborate, and create value without friction. Downtime, slow onboarding, and recurring IT issues erode both productivity and morale. Addressing these barriers means building systems that prevent problems before they surface, protect data and devices wherever work happens, and equip people with tools that adapt to how they work. Hybrid work succeeds when the foundation is intelligent, resilient, and built around people.

Rethinking productivity in the hybrid era

Flexible working has improved employee satisfaction, but it has also exposed a deeper challenge for organisations across Asia Pacific. Productivity concerns are often framed around visibility and control, yet the more significant issue is how persistent technology friction affects people over time.

TeamViewer’s research shows that digital friction is taking a tangible human toll in the region. Forty-two per cent of respondents link ongoing technology issues to burnout, while nearly a third say it has led them to consider leaving their job. These pressures rarely register in traditional productivity metrics, yet they directly influence engagement, retention, and organisational resilience.

At the same time, attitudes towards change are shifting. 48% of respondents are open to AI handling routine IT tasks and believe it can help reduce the technology barriers that slow them down. This signals a growing recognition that productivity in hybrid environments will not be restored through closer oversight, but through smarter systems that remove friction before it affects people.

Delivering proactive support

Traditional IT models that rely on tickets and queues are no longer sufficient for hybrid work at scale. Even brief disruptions, when multiplied across a global workforce, translate into significant operational and financial losses.

AI is already helping to change this picture. Automated anomaly detection can identify recurring problems before employees notice them, removing the need to raise a request with IT. Predictive remediation uses AI to anticipate common failures and apply fixes in advance, resolving issues in the background and eliminating waiting time. Digital employee experience platforms help ensure uninterrupted workflows, allowing IT teams to spend less time reacting to urgent enquiries and more time focusing on preventative maintenance, system upgrades, and enabling new business capabilities that drive long-term value.

Specsavers, a global eyewear retailer, is one example. The company has scaled remote connectivity across thousands of sites worldwide to minimise disruption and protect employee and customer experiences. Use cases like this show how automation safeguards productivity across large, distributed workforces.

Empowering people through intelligent tools

As hybrid work matures, organisations are realising that technology alone is not enough. Success depends on people who can adapt and learn continuously. With rising turnover, widening skills gaps, and an ageing workforce, companies are rethinking how they onboard, train, and upskill at speed.

Augmented reality-guided workflows are emerging as a practical way to bridge that gap. Consider Navajo, a consumer goods distributor, which reduced onboarding time from days to under an hour by equipping new hires with smart glasses that deliver real-time, step-by-step guidance. Supervisors can connect remotely when needed, accelerating learning while reducing disruption for experienced staff.

These human-centred use cases show that successful hybrid work depends on enabling employees to learn, adapt, and contribute without being held back by outdated technology.

Security is built into every connection

As hybrid work expands and organisations empower employees with more flexible, connected tools, the security landscape becomes increasingly complex. Every new device, platform, and remote workflow adds another layer of opportunity and potential risk.

Hybrid work has expanded the attack surface far beyond traditional office perimeters. Devices now serve as the first line of defence, which is why organisations must embed security into every layer of their digital infrastructure.

True security in a hybrid world is not achieved through a single control. It is built through intelligent, layered protection. Organisations are moving beyond static defences towards systems that adapt in real time, combining multi-factor authentication, device verification, and conditional access that adjusts permissions based on context. Transparency from vendors is equally vital. Those that open themselves to continuous testing through bug bounty programmes and clear risk communication build greater trust. Compliance with recognised global standards such as GDPR and ISO 27001 remains essential, but forward-looking companies are going further, embracing AI-driven threat detection that learns from emerging patterns and strengthens protection before breaches occur.

Building sustainable hybrid infrastructure

Resilience and security are only part of the story. The same digital foundations enabling hybrid work can also help organisations meet their sustainability ambitions. The evolution towards AI-driven connectivity and remote support brings advantages that extend far beyond efficiency. For enterprises, intelligent remote access and automation do not just maintain productivity; they also cut environmental impact by reducing the need for in-person IT travel and resource-heavy operations.

Research from Cornell University and Microsoft (2023) shows that employees who work remotely have a 54% lower carbon footprint than those based fully onsite, with hybrid workers achieving 11-29% reductions depending on their working patterns. The same principles apply at an enterprise scale. When IT teams can diagnose and resolve issues remotely, organisations eliminate thousands of service visits each year, significantly reducing travel-related emissions.

Modernising digital infrastructure is therefore not only a strategic investment in resilience and efficiency but also a measurable contribution to sustainability. By combining automation, remote access, and intelligent monitoring, organisations can scale support globally while advancing their environmental goals.

The future of hybrid work

Hybrid work is here to stay, and attention is turning from experimentation to optimisation. The path forward lies in intelligent infrastructure that predicts problems before they cause disruption, empowers employees to adapt quickly, and secures work wherever it happens. Productivity today is not defined by visibility but by the quality of employees’ digital experience.

Organisations that thrive will be those that invest in systems built to be resilient, human-centred, and sustainable. As hybrid work continues to evolve, companies that prioritise intelligent infrastructure will create environments where employees can thrive, regardless of location.

 


 

About the author

Mark is Chief Revenue Officer and has been a member of the Management Board at TeamViewer since February 2025. In this role, he holds global responsibility for sales and customer management. Mark joined TeamViewer through the acquisition of 1E, where he served as CEO and led the company to growth and operational excellence. With over 20 years of experience in the software industry, Mark brings extensive expertise in building high-performing global teams and delivering best-in-class customer experiences.

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Chief of Staff Asia