When Central Retail Corporation realised the need to prepare its workforce for not only present-day challenges, but also the evolving nature of the retail industry, it came up with a sustainable strategy to ensure continuous learning, innovation, and enhancement for its employees.
The Central Retail Academy (CRC Academy) features a dynamic range of 126 varied courses designed to fortify and strengthen the company’s team.
It includes tailored courses for leadership development, which are offered to those aiming to take on a leadership position. It equips participants with not only confidence to tackle challenges, but also the ability to lead a team with clarity and excellence. These include people management, outward mindset, and situational leadership.
CRC Academy also includes talent development and professional development courses, building on employees’ existing talents and helping them to grow these for long-term success. Modern learning tools are also given to participants, giving them what they need to learn to drive the business forward in a rapidly changing landscape.
Moreover, the CRC Academy’s management associate programme is offered to those who have completed their Master’s degree, whether from a local or international institution. It is a hands-on way for employees to sharpen their skills and knowledge as they are connected to key projects within the company group.
Going the extra mile, the CRC Academy also provides career counselling to advise participants on career development paths, as well as a learning community to enable discussions, dialogue, and exchange of best practices across their learning experiences.
“Each course is thoughtfully curated, ensuring that all team members are not only adept at tackling present-day challenges but are also prepared for future innovations and the evolving landscape of the retail business,” shares Panchalee Weeratammawat, Chief People Officer of CRC.
“Going forward, we will continue to invest in sculpting a workplace culture that resonates meaningfully with our employees, making them feel valued and empowered.”
COMPANY PROFILE: CENTRAL RETAIL CORPORATION
Industry: Retail
Headquarters (Southeast Asia): Thailand
Other Locations: N/A
No. of Employees (Southeast Asia): 55,109
FACT FILE: CENTRAL RETAIL ACADEMY
Timeline: Ongoing
HR target areas:
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- Learning and Development
- Leadership Development
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