Growth by design at Home Credit Indonesia

Home Credit Indonesia has been recognised for its exceptional commitment to workforce development by winning the Best Training Interventions award at the HR Stars Awards. The company stood out for its ability to integrate structured learning directly into the flow of work, ensuring that capability building is not just an HR initiative but a core business driver. Under the leadership of Branding & Employee Experience Lead Sanya Vidya Dharizky, the organisation has successfully scaled its learning ecosystem to support thousands of employees across frontline, technical, and leadership roles.

The organisation’s winning strategy is built on a series of specialised academies and leadership tracks that provide clear career progression ladders. For instance, their sales and collection academies identified high-potential talent and prepared them for managerial roles, resulting in 53% of sales frontline vacancies being filled internally in 2025. To strengthen the leadership pipeline, the LEAP Leadership Programme combined commercial case studies with executive mentoring, resulting in significant promotion rates of up to 25% among its graduates.

Innovation at Home Credit Indonesia also extends to its recruitment and onboarding processes. Their APEX Graduate Programme for data science is a fully in-house engine that manages everything from sourcing thousands of applicants to intensive technical rotations, ensuring a steady stream of analytics talent. New hires are also immersed in the business through the “Live the Experience” session, where they spend time on the ground with sales and collection teams to understand the reality of operations from day one.

The effectiveness of these interventions is backed by rigorous data. In 2025, the company delivered over 30 hours of comprehensive training to more than 1,200 participants while maintaining 100% completion rates for mandatory compliance and certification programmes. By pairing every intervention with a line-of-sight KPI—such as time-to-productivity and internal fill rates—Home Credit Indonesia has created a learning culture that delivers measurable results for both the business and the individual.

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