Five pillars of employer branding in Asia

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In the competitive talent landscape across Southeast Asia, employer branding has emerged as a critical differentiator for organisations seeking to attract and retain top talent. With millennials and Generation Z professionals comprising an increasing percentage of the workforce, regional companies are recognising that a strong employer brand directly impacts recruitment success and employee loyalty. The […]

Razer’s winning formula: ‘People-centric’ culture

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When global lifestyle and gaming brand Razer Inc. was crowned Employer of Choice at the 2024 HR Stars Awards, it validated years of intentional culture-building and people-first initiatives. At the heart of Razer’s success lies an unwavering commitment to fostering an environment where innovation meets belonging. The company’s core values of “Be Phenomenal” and “One […]

Five innovative employee recognition ideas for 2025

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Employee recognition has always been a cornerstone of good management, but in 2024, it’s more important than ever to find creative ways to celebrate success. This Chief of Staff Five explores five innovative approaches to recognising employees, focusing on examples from leading companies in Southeast Asia. 1. Personalised Rewards Companies like Bukalapak are personalising employee […]

Five innovative employee retention strategies to combat turnover in 2025

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In today’s competitive talent market, retaining top employees is as crucial as attracting them. Organisations across Southeast Asia are facing increasing challenges in retaining skilled talent, making innovative retention strategies a top priority for HR professionals. Employee turnover is costly—not just financially but in terms of team morale and productivity. This Chief of Staff Five […]

Five steps to building a strong employer brand in 2025

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Building a strong employer brand is more critical than ever in today’s talent-driven job market. A positive employer brand not only attracts top talent but also retains it, fostering loyalty and engagement among employees. Companies across Southeast Asia are investing in strategies to enhance their reputation as great places to work. From showcasing company culture […]

Five strategies to improve workplace Diversity and Inclusion

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In today’s globalised work environment, fostering diversity and inclusion (D&I) is more crucial than ever. Southeast Asian companies are leading the charge in creating workplaces where every employee feels valued and included, regardless of their background. This Chief of Staff Five explores five actionable strategies that organisations across the region are implementing to boost their […]

Five innovative strategies for modern talent acquisition

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In today’s rapidly evolving business environment, the dynamics of talent acquisition are continually changing. Driven by technological advancements, shifts in workforce expectations, and the growing competition for top talent, HR professionals in Southeast Asia must adapt to stay ahead. Leveraging innovative strategies is essential for attracting and retaining the best candidates. Effective talent acquisition not […]

The First Word: Growing tomorrow’s workforce today

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Youth underemployment is one of today’s most pressing challenges. Young people make up 38% of the global workforce; a percentage that is set to rise to 58% by 2030. What is most astonishing is that they are three times more likely to be unemployed than older adults – a concerning reality that impacts all of […]

The First Word: Are EWA services a harpoon or a lifeline for low-wage staff?

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Earned wage access (EWA) services have been gaining popularity in recent years, particularly among key low-wage sectors of the workforce and their employers. Usually offered through a third-party finance provider, these programmes give staff access to their earned wages before the traditional monthly payday. Unlike payday loans, with which these services are often compared to, […]

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Chief of Staff Asia